From the delectable malice of Father‘s I’m A Piece of Shit to the in-your-face stance of Tommy Genesis on “They Cum They Go,” Awful Records’ wide scope of artists continues to dominate. Earlier this year, their Dark Wave Duchess Abra shared her Princess EP, a six-track showcase of her blend of R&B, funk, and nostalgia. Abra has built a following with her top-to-bottom DIY approach, often handling everything including production, songwriting, and vocal performance to bring her creative visions to life.
As the first song from the project to receive a visual treatment, “Pull Up” follows Abra on a fun-octane adventure filled with dancing, tattoo parlors, and ATV riding. The self-directed video highlights another one of her talents as she embarks on a night to remember.
Check out the video below and keep your eyes peeled for more from Abra. Also, learn more about the Awful Records crew with their Boiler Room documentary, “Awful Days.”